Essential advice to new fuel retailers

Have you recently entered the fuel retail industry? Managing your first service station can be an intimidating experience. Luckily, SAPRA is in the business of making this process smooth and hassle-free. For your benefit, here are five snippets of advice for newbies in the industry.

Get clued up on labour requirements

Your service station will only function as well as your general staff competency. How your fuel attendants and cashiers interact with customers will say a lot about your management and your establishment in general. Keeping staff and managers on the straight and narrow is a skill you MUST master. Knowing labour law as it relates to the fuel retail industry will equip you to do this properly.

Follow health and safety procedures

If you’ve managed a company before, you may find that health and safety requirements are slightly different for a service station. Fire hazards are obviously a greater risk because of the large amounts of flammable substances. Staff and customer safety must be high on your priority list, so make sure you know how to adhere to these regulations from the get-go.

Learn about service and relay it to your staff

Your service station simply won’t grow unless you remain competitive. The best way to beat the competition is through superior service. If you can successfully train your staff to deliver great service, your facility will be frequented more often. Remember, it’s your shop that will generate majority of your profit, so make sure it’s being run professionally at all times.

Remain intimately involved for the first six months

Don’t make the common mistake of leaving your service station to a manager. YOU are the one who has a vested interest in your fuel retail business. For this reason, stay on site and involve yourself in every aspect of how things are run. Not only will you be able to train your staff according to your wants, but you will also learn the industry with a hands-on approach.

Join a fuel retail representative

All the points mentioned above become a lot easier if you have the necessary support. Why not join a team of experts who are knowledgeable in all aspects of running a fuel station? A fuel retail representative will equip you with all the legal and management skills you need to make a success of your new business!